Trusted through times.
For over 25 years, Valliani Jewelers has helped mark life’s most meaningful moments. Big, small, and everything in between. From engagement and wedding rings to everyday favorites, our jewelry is designed to suit every style, story, and budget. We focus on true value, not just price, offering a relaxed, no-pressure experience and jewelry made to matter.
Brands
Ovani®
Ovani® began as something deeply personal: a name, a bond, a promise. Today, it stands as a jewelry house built on meaning, memory, and timeless design. Every piece honors life’s most intimate moments, from love shared to milestones reached. Quietly luxurious and deeply personal, Ovani® is jewelry created
not for trends, but for legacy
Novello®
Novello creates jewelry that honors love with intention and care. Crafted using lab-grown diamonds, each piece reflects commitment, responsibility, and modern romance. From engagements and weddings to life’s quieter milestones, Novello is designed for moments that live on, where beauty feels gentle, meaningful, and true. No excess. Just jewelry made thoughtfully.
Diani
Elegance, craftsmanship, functionality and affordability are the foundational pillars of the highly desirable and sought after Simon G. engagement rings and wedding bands. Offered in over 7 dozen style combinations, there is a Simon G. for everyone. With over 30 years’ experience, honing finely crafted jewelry making skills, Simon G. has been lauded as one of the most popular and requested names in the industry, specializing in well-known and memorable designs for both men and women.
Aanika V®
Aanika V.® is all about self-expression through color. Crafted with vibrant gemstones, each piece reflects mood, movement, and modern style. From subtle accents to bold statements, our designs are meant to be worn, layered, and lived in. Aanika V. is expressive, personal, and unapologetically colorful. Because style isn’t black and white, and neither are you
Link N Lock®
Link N Lock® is primarily a stainless-steel men’s jewelry brand built for the new generation. Clean, modern, and made for everyday life, our pieces move effortlessly from campus to work to nights out. Crafted for durability and real value, Link N Lock® delivers solid design without inflated markups - rooted in Valliani heritage, reimagined with a bold, street-ready edge
Oroventi®
A beautiful mounting should only enhance the beauty of a diamond in the same way a beautiful dress makes a woman even more beautiful." As said by Barry Verragio, this simple and honest philosophy is reflected in all Verragio engagement rings and wedding bands. With over 20 years experience as a designer of fine jewelry, Verragio has learned the value of craftsmanship and dedication to quality, breathtaking, handcrafted engagement rings and wedding bands.
Ultimate Value®
Ultimate Value® is Valliani Jewelers’ exclusive holiday diamond collection, released once a year during the Thanksgiving and Christmas season. Built around the Ultimate Value Promise® — exceptional craftsmanship, remarkable quality, and unmatched value — the collection features newly released natural and lab-grown diamond jewelry designed to deliver luxury at extraordinary prices.
Each piece is crafted with exceptional quality, timeless style, and the Ultimate Value Promise® — offering remarkable diamond jewelry at unmatched holiday pricing. Available for a limited time only and never restocked once sold out.
